NEOFACTS utilizes “exit interviews” as a data collection method for market research and social Research. Exit interviews are conducted in-person with customers or clients as they are leaving a shop or service centre. The purpose of these interviews is to gather feedback from customers about their experience, including what they liked and what areas they think could improve.

By conducting exit interviews, NEOFACTS help clients gain valuable insights into the customer’s experience, including their satisfaction with the products or services, the level of customer service they received, and any areas where the company can improve. This information can then be used to inform decision-making and improve the overall customer experience.